AI search (AEO)

Get named when someone asks an AI for a good local clinic or contractor.

More people now ask ChatGPT, Gemini, Google AI Mode, and Perplexity for a recommendation instead of scrolling a page of blue links. The engine reads the web and answers with a short list of businesses. If yours is not one it can read, quote, and trust, you are invisible in that answer. Tekton makes your clinic or your trade the one it names.

In one line: answer engine optimization (AEO) is getting your business mentioned and cited when someone asks an AI assistant for a good local clinic or contractor, and Tekton builds it, then measures where you actually land.

The answer engines

Where the recommendation now happens.

A patient asking for a physio nearby, or a homeowner asking for a reliable electrician, increasingly gets one written answer instead of ten links. We work across the engines that give those answers, and we probe each one the same way so you can see where you stand across all of them, not just your favourite.

ChatGPT Gemini Google AI Mode Perplexity Google Business Profile Local directories
What AEO actually involves

Make your business easy for an engine to read, quote, and trust.

An AI-readable knowledge base

A single, structured source of truth about your business that the engines can read cleanly: services, service area, hours, credentials, and the questions people actually ask. For a clinic that is your treatments, the conditions you handle, and which practitioners cover what. For a trade it is the work you do, the brands you service, and the towns you cover.

Structured data and schema

Schema markup on every page so an engine can quote your business with confidence instead of guessing. A physio or chiro clinic gets clinic and service detail an engine can lift word for word. A plumber, HVAC company, or roofer gets service-and-area detail that answers, "who does this in this town," directly.

Entity and citation consistency

Your name, address, phone, and services stated the same way everywhere the engines read, from your Google Business Profile to directories and industry listings. Engines trust a business they see described consistently. A clinic listed cleanly across health directories and a contractor listed cleanly across trade directories both earn that trust.

An llms.txt file and AI-crawler access

An llms.txt file and crawler settings that invite the AI crawlers in and point them at your best answers. We make sure the bots behind ChatGPT, Gemini, and Perplexity can actually reach the pages that matter, a clinic's booking and services pages, or a trade's service-area and emergency pages, rather than being blocked by accident.

Mention-rate and share-of-voice tracking

We run a fixed set of real prompts across the engines and track how often you get mentioned and how much of the answer is you versus competitors. A clinic sees where it stands for "physiotherapist near me" style questions. A contractor sees it for "emergency plumber" or "roofer in town" questions. Dated and repeated, so you watch the trend, not a single result.

Question-and-answer content the engines lift

Clear question-and-answer content written the way people ask and the way engines quote. For a clinic that is what to expect at a first visit, whether you need a referral, and what is covered. For a trade it is what a panel upgrade or a repair tends to cost, whether you offer emergency service, and which areas you cover. Honest answers an engine can drop straight into a recommendation.

AEO is one track of the full growth engine. See the complete service menu, or pricing on the packages page.

Straight answers about AI search

The honest version.

What is AEO, or answer engine optimization?

AEO is the work of getting your business named and cited when someone asks an AI assistant a question instead of typing it into a search box. When a patient asks ChatGPT for a good physio nearby, or a homeowner asks Gemini for a reliable electrician, AEO is what makes your business one of the ones the answer names.

Is this different from SEO?

Yes, and they work together. SEO gets you into the ranked list of blue links. AEO gets you into the answer an engine gives when there is no list, just a recommendation. A lot of the groundwork overlaps, such as clean pages, schema, and a strong Google Business Profile, so we build both at once rather than treating AI search as a separate project.

Can you guarantee I will show up in ChatGPT?

No, and be wary of anyone who does. The engines are not ours to control, their answers vary from one run to the next and change as the models update, so no honest provider can promise a citation. What we can do is improve the odds by making your business easy to read, quote, and trust, then measure where you actually land so you can see it moving.

Which engines do you cover?

The four that matter for local search right now: ChatGPT, Gemini, Google AI Mode, and Perplexity. We probe each one with the same prompts so you can compare where you stand across them, because a clinic or a contractor can be strong in one and invisible in another.

How do you measure it?

We build a fixed set of prompts a real patient or customer would ask, then run them across the engines on a set schedule. We record two numbers: mention rate, how often you show up at all, and share of voice, how much of the answer is you versus competitors. Every run is dated and repeated, so we report the pattern over time, not a single lucky screenshot.

Start free

See where the AI engines put you today.

Your free Growth Engine Blueprint includes an AI-search readiness read: we probe the engines for the questions your patients or customers ask and show you where you get mentioned, where a competitor gets named instead, and the plan to close the gap. Plus a 75-minute session to walk it through. No obligation.

Free blueprint Email Dan